Email Marketing

Position: Email Marketing

Job Title: – Email Marketing Specialist
Experience: 1- 3+ Years

Job Profile

We are on the hunt for a sharp and innovative Emailing Marketing Specialist. In this position, you will be required to oversee all aspects of email marketing campaigns, including market research, content creation, and the dissemination of copy. As an Email Marketing Specialist, you will also be required to collaborate with coworkers across departments to ensure maximum uptake of offerings.

To be successful as an Email Marketing Specialist, you should demonstrate the ability to create accessible, engaging, and memorable texts. Ultimately, an outstanding Email Marketing Specialist will remain abreast of technological developments that facilitate the dissemination and monitoring of campaign features.

Responsibilities:

Identify target audience and grow our email list
Design and implement direct email marketing campaigns
Proofread emails for clarity, grammar and spelling
Ensure mobile-friendly email templates
Write newsletters including all company updates
Upgrade our email templates using graphics, personalization and advanced features
Ensure prompt and accurate communication with clients via email to minimize unsubscribes
Create email databases for lead generation
Analyze campaign performance and suggest improvements
Report on sales revenue generated from email marketing efforts
Ensure emails follow industry policies and best practices

Requirements :

Proven work experience as an Email marketing manager or Digital marketing specialist
Hands on experience with HTML and content management systems
Proficiency in marketing automation technology
Familiarity with analytical and database tools
Excellent written communication and copywriting skills
Strong project management skills
An ability to work under tight deadlines

Fields with (*) are compulsory.

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